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Buying print sustainably


The print and paper industries have done much in recent years to address growing environmental concerns regarding the sustainability of their operations. As well as taking responsibility themselves, companies around the world are responding to the needs of big business who take their corporate social responsibilities very seriously.

For example, it is rare now in the UK to be able to find a paper that hasn’t been manufactured using trees from a forest that has been managed in accordance with the guidelines laid out by bodies such as the Forest Stewardship Council (FSC) or the Program for the Endorsement of Forest Certification (PEFC).

Similarly, the print industry is now awash with green initiatives such as using vegetable based inks, alcohol free printing systems and sophisticated waste recycling processes. Jasprint are no different. We recycle tonnes of waste paper each year and we haven’t produced any waste classified as hazardous as a by-product of our production operation for over 5 years.

You can do your bit too. Instead of ordering large quantities of printed items because it’s perceived as better value, order smaller quantities in greater frequency. This will virtually eliminate the possibility of having to scrap letterheads printed with your old logo or address, books that can’t be sold or brochures that don’t include details of your new product. Most of you will have already experienced this kind of scenario and it’s more than just a case of wasted paper, there’s the energy and CO2 emissions produced in the production and shipping of those extra items.

Of course the most important waste in these instances is your money! Buying a lot of something just to get the unit cost down is false economy, something you can read more about here. However it’s worth pointing out that an obvious benefit of reducing your waste is the positive impact it can have on your bottom line.

If you want to know more about what Jasprint are doing to produce your print more sustainably, or for ideas about how you can reduce your own printed waste, why not give us a call or send us an email.

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